Officials said details on 2014 Chevrolet Silverado and 2014 GMC Sierra full-size pickups, including SAE horsepower certification, EPA fuel economy estimates and base pricing, will be released at about 11 a.m. Monday.
DETROIT- General Motors Co. is set to release pricing and performance details for its new 2014 Chevrolet Silverado and 2014 GMC Sierra later today.
Officials said details on the full-size pickups, including SAE horsepower certification, EPA fuel economy estimates and base pricing, will be released at about 11 a.m. Monday.
Kurt McNeil, GM vice president of U.S. sales operations, previously said GM is aiming to delight customers when it announces the specifications for its new lineup of full-size pickup trucks.
“We plan to put smiles on the faces of our customers,” he said during a conference call March 1 to discuss GM’s February sales.
The specifications were previously supposed to be out by the end of March, but officials told MLive.com that March didn’t work due to scheduling conflicts. The trucks, according to GM spokesman Tom Wilkinson last month, continue to be on track.
“There’s not any delay, but there’s not any reason to short-cut anything,” he told MLive.com. “We’re on schedule.”
Among the many updates to the Silverado and Sierra, are new, aerodynamic designs inside and out; quieter, more comfortable cabs; and three new, more fuel-efficient engines.
The all-new EcoTec3 engines were designed specifically for the needs of full-size truck customers, according to Reuss. The new engine family includes a 4.3-liter V6, 5.3-liter V8 and 6.2-liter V8.
All of the new engines include direct injection, cylinder deactivation that “seamlessly” switch to four-cylinder mode to improve efficiency;" and continuously variable valve timing and other technologies.
The cylinder deactivation -- featured in all the V6 and V8 engines -- changes the engine to four-cylinder mode to save fuel when full-power isn’t needed.
The U.S. truck industry is significantly important to the Detroit Three for reputation, as well as the revenue side of things.
Led by an aging fleet, pent-up demand, a recovering housing market and new debuts, the U.S. full-size pickup truck market is expected to outpace the 14.5 percent sales growth of the entire auto industry through 2015, according to TrueCar.com.
GM sold 418,312 Silverados and 157,185 Sierras in 2012. The Silverado’s market share has remained between 25 percent and 29.2 percent since 2002, according to Edmunds.com.
Check back to MLive Detroit for all the information about the new full-size pickups.