Fiat Chrysler Automobiles expects the Ram Truck brand to increase sales to roughly 620,000 vehicles by 2018, according to a new five-year plan announced today from the automaker. The 2014-2018 plan includes building on significant growth in the U.S. and minor and major updates of its light-duty and heavy-duty pickup trucks.
DETROIT, MI- Fiat Chrysler Automobiles expects the Ram Truck brand to increase sales 34 percent from last year to 620,000 vehicles in 2018, according to a new five-year plan announced today from the automaker.
The 2014-2018 plan includes building on significant growth in the U.S. and minor and major updates of its light-duty and heavy-duty pickup trucks.
The hot-selling Ram 1500 is expected to get a minor update next year, followed by a major update in 2017. The Ram heavy-duty is planned to follow suit with a minor update in 2016, and a major update in 2018.
As for Ram's commercial business, light-duty vans are planned to receive a major refresh in 2017 and heavy-duty commercial vehicles and chassis cabs will follow in 2018.
Since becoming a standalone brand from Dodge in 2009, Ram has managed to increase global sales 80 percent to 463,000 vehicles sold in 2013. That’s up from 257,000 in 2009.
The Ram Truck five-year plan was outlined as part of a larger plan for FCA – the merged company of Fiat SpA and Chrysler Group LLC. Executives are expected to outline a full five-year plan today for the entire company, including every brand under its umbrella.
Fiat SpA completed its acquisition of Chrysler on Jan. 21 after agreeing to pay $4.35 billion to the UAW Retiree Medical Benefits Trust, which owned 41.5 percent of Chrysler as part of the 2008-2009 auto bailout.
Editor’s note: Automotive reporter Michael Wayland is covering FCA's five-year plan remotely through online presentations.