The four design concepts include two interpretations of the all-new Jeep Cherokee – the Sageland and Urbane – a premium, luxury version of the Jeep Wrangler.
DETROIT, MI- As it plans to expand its footprint in China, Jeep introduced four new design concepts at the 2014 Beijing International Motor Show.
The four design concepts include two interpretations of the all-new Jeep Cherokee – the Sageland and Urbane – a premium, luxury version of the Jeep Wrangler called the Jeep Wrangler Sundancer, and the Zi You Xia, a special design concept based on the all-new 2015 Jeep Renegade.
According to officials, the designs of the vehicles were “inspired by millennia of Chinese culture and the sense of style, fashion and flash-forward trends found in megacities such as Shanghai and Beijing.”
“Jeep is the fastest growing imported brand in China and this is our largest Jeep market outside the U.S.,” said Mike Manley, Jeep CEO and president and Chrysler chief operating officer for Asia Pacific. “It makes sense for us to use this year’s Beijing Motor Show as a platform to explore how consumers react to these new Chinese-inspired ideas that may find their way into future production vehicles.”
The announcement about the design concepts come the same day Chrysler and Fiat announced plans to start localized production of Jeep vehicles in China.
The companies announced the production, which Manley alluded to earlier this week in New York, in conjunction with a joint-venture with Guangzhou Automobile Group Co., a Chinese automaker that Fiat and Chrysler officials signed a memorandum of understanding with in January 2013.
China is the largest Jeep market outside of the U.S., with nearly 60,000 Jeep vehicles sold in 2013.
Click through the embedded slideshow above for more details on the vehicles.